Why a thoughtful approach to portfolio strategy can enable pharma cos in Japan to grow, even while the market stays flat
A Feature on the Japanese pharma market from Patrick Branch, a Partner in LEK's Tokyo office and a member of the firm’s Life Sciences practice.
A unique market
Japan is a special place for many reasons – highlights are many, and include a unique and delicious cuisine, delightful customs and culture, and a varied geography including both snowy peaks and tropical seas. Japan is also a standout among its major pharmaceutical market peers – but not necessarily for good reasons.
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