Slow growth in pharmaceutical sales over recent years has spurred considerable interest and investment into emerging global markets: Brazil, Russia, India, China and South Korea (BRICS).
The main reason behind this trend is cost efficiency of establishing off-shore manufacturing sites in those countries; and also setting them as new target markets, given their ever evolving demographics, healthcare affordability and accessibility, says research and consulting firm GlobalData. Over the past six years, company revenue compound average growth rates (CAGR) in Russia, India, China and South Korea averaged at 7.2%, exceeding that of USA where a CAGR of 6% was observed.
The research was conducted so as to assess the potential and examine current trends in the pharmaceutical industry in Brazil, Russia, India, China and South Korea.
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