Personalization and tracking: the key to driving patient behavior change in digital health?

In an expert view piece, Clare Moloney, clinical strategy director at Atlantis Healthcare, a provider of personalized patient support programs, looks at what makes an effective digital patient support solution and how digital tools can help deliver value-based care.

Opportunities and challenges in digital solutions

A rapidly-growing evidence base shows that digital behavior-change solutions aimed at patients are increasingly popular, appropriate and effective at changing behavior across many populations1234. They are also demonstrating a positive impact on health outcomes5.