Novo Nordisk suspended from UK trade body after marketing code breach

16 March 2023

In a highly unusual move, the UK pharmaceutical industry’s trade body has suspended the membership of Danish diabetes giant Novo Nordisk (NOV: N).

It is only the eighth time in the past 40 years that the Association of the British Pharmaceutical Industry (ABPI) has taken such a strict measure.

The suspension, which will be in place for two years, is due to what the group calls “serious breaches” of its code of practice.

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