French drugmaker Ipsen (Euronext: IPN) has entered into a partnership with Norway-based Photocure (OSE: PHO) to commercialize the latter’s flagship product Hexvix, for the diagnosis and resection of bladder cancer, worldwide except in the USA and the Nordic region.
Additionally, to capitalize on the untapped US market opportunity, Photocure plans to launch the product, approved as Cysview in the USA, through its own commercial operations. The new strategy will maximize the potential of Hexvix on a global basis.
Upfront outlay of 19 million euros
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