Ever-improving data analytics driving better patient outcomes

Steve Kent, chairman at Pharmaspectra, a data business with a focus on medical affairs, provides an Expert View on the increasing impact of data in medicine.

The amount of science that is being conducted has gone up hugely in the last 10 years as well as the understanding and identification of the people who are relevant to a particular compound or therapy because medicine is becoming ever more specialized.

"A great opportunity for the outsourced pharma services industry"When I started my career in the early 1980s, there were around a dozen different known cancers; now there are more than 100. This is just one example of mankind’s greater medical knowledge and the increased level of specialization of our medical practitioners that comes with it. Our knowledge will continue to grow as the increasing amount of incoming data is harnessed by machine learning and other techniques.