Patient engagement is the key to unlocking the pressing issue of how the UK can afford its increasing expenditure on medicines, according to speakers at a public event to be held by the British Pharmacological Society on June 9, during The Times Cheltenham Science Festival. Titled “Can we afford our medicine?” the event will call for research to understand UK patients’ preferences:
Chaired by well-known broadcaster Vivienne Parry, an expert panel made up of the British Pharmacological Society’s president Professor David Webb, clinical pharmacologist Prof Ken Paterson and clinical trial expert Dr Frances MacDonald will discuss imaginative new approaches to developing and funding new medicines and ask for a second opinion from members of the public.
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