Now BIO bashes Hims & Hers as obesity ad aires

10 February 2025

On Sunday night, one of the USA’s largest compounders, Hims & Hers, ran a multi-million dollar Super Bowl advert about its provision of GLP-1 weight loss medications.

The medicines have not been approved by regulators but they are described in the advert as affordable, doctor-trusted and formulated in the USA.

Hims & Hers has defended its right to sell them, saying that it is simply seeking to offer an affordable and available option to Americans that are being failed by their health system.

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